Style 3 A strong but curious logo, the solid foundation of the blocks spelling out ‘HGDB’ offer visual structure and a balanced geometry. Whilst the style is minimal in both colour and flare, it is a bold and effortless statement of self-assurance. The logo works well at small sizes and can be used easily across a range of applications and in reversed colour combinations.The use of a black border brings emphasis and outlines the brand, reinforcing the solidity of the logo further still - this is something that is continued right across the brand. The use of a solid ‘block’ mark is used to punctuate straplines and bullet points throughout the range. [scroll right to view samples] |
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